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ASC Proceedings of the 41st Annual Conference
University of Cincinnati - Cincinnati, Ohio
April 6 - 9, 2005         
 
A Study of Webcamera Types and Costs
 
Gregg R. Corley, George H. Bunch, and Christine Piper
Clemson University
Clemson, South Carolina
 
The use of webcams (video cameras specially designed to capture and transmit video and images over the Internet) is growing as evidenced by the influx of webcams and after-market accessories in recent years. The evolution of the technology and the surge in development has attracted a host of new webcam manufacturers, vendors, and specialty contractors. This paper presents an investigation of webcams and their use in the construction industry. A literature review, an Internet search, and personal interviews were conducted to evaluate the use of webcams, and to collect data about the types, features, and estimated costs.
 
Keywords: Webcams, information technology, streaming video, network cameras
 
 
Introduction
 
The first webcam, developed by educators at Cambridge University, was tasked to view a coffee pot and transmit video images.  Using a standard web browser, the researchers were able to monitor the coffee pot remotely. Following that start, webcam use has expanded into many other applications and into several industries including marketing, security, traffic management, and healthcare (USA Today, 2001). With the ability to transmit audio and video data, webcams have progressed from the sole output periodic of still photographs. Initial webcams were designed for indoor use only, but with the enhancements of external housings and technology, outdoor and even underwater webcams are now available (Gordon & Reed, 2004). The World Wide Web has many websites devoted solely to displaying webcam output.
 
The construction industry has not overlooked the potential of the webcam.  Webcams are currently being used on construction sites for numerous purposes. Contractors use webcams as a marketing tool to advertise current projects and present their experience. Cameras function as project management tools to monitor jobsite progress from the company home office. Some large big box retail owners require webcams during the improvement stage of development. There are a few webcam manufacturers that have targeted the construction market with hardware and software packages developed for webcam use on the construction jobsite.
 
The purpose of this investigation is to evaluate the current webcam market and identify products available for the construction industry. Through a literature review, an Internet search, and personal interviews, the researchers were able to evaluate the use of webcams and collect data about their types and estimated costs.
 
 
Literature Review/Internet Search
 
A literature search of construction, engineering, and technical periodicals for research on the use of webcams in the construction industry yielded few results. There has been research published on the broader use of webcams in other industries. An Internet search of webcam manufacturers yielded a variety of data about the types, features, and costs of webcams.
 
Webcam Operation
 
The operation of webcams has not changed since their inception. A specially designed camera is directed by software to capture photographs at preset intervals. The data is transferred to a computer server and broadcast over the Internet. The only requirement for viewing webcam output is a web browser (i.e., Microsoft Internet Explorer, Netscape Navigator). This fundamental sequence of operation does not change regardless of the simplicity or complexity of the subject to be monitored (Brain, 2004).
 
Data Transfer
 
Personal webcams rest on top of or near a PC and are plugged directly into the CPU through a USB connection or serial port. Webcams on construction jobs are often placed hundreds of yards from the nearest PC. In order to accommodate for these distances, new means to connect the webcam and PC had to be developed. Contractors commonly use standard telephone service, or POTS (plain old telephone service), to connect webcams on jobsites. POTS run directly from a jack in the back of the webcam to a PC or a router for Internet continuity. Within the last five years, webcam manufacturers have adopted wireless technology. Networked webcams provide a solution for monitoring jobs in remote locations. The networked webcam houses the controlling software and the wireless hardware.  It is programmed to transmit pictures to a specified Internet IP address (WebCamStore.com, 2004-2). The IP address can be a PC, a router, or a secure website. The only physical connection to a network cam is typically a power supply, and a wireless bridge.  The wireless bridge transmits the data collected by the camera to an ISP.  The range of the wireless bridge depends on the power source and size of the antenna of the equipment.  The cost of networking is often less than hardwiring webcams because neither cable installation or onsite computer infrastructure is needed (Oxblue.com, 2004).
 
Output – Streaming Video vs. Still Photographs
 
Webcams deliver data over the Internet by either streaming video or still photographs. Streaming video is actually thirty or more still photographs captured per second. As the frame rate (photographs per second) increases, the quality of the streaming video improves. The main consideration for camera output is resolution, or picture quality, which is determined by the number of pixels. A pixel dimension of 720 x 480 is considered good quality, while dimensions greater than one megapixel will produce high-quality output. The downside of streaming video is the large amount of data that can be transmitted in a fixed amount of time, or bandwidth, required to achieve a cohesive stream for the viewer. Higher costs are associated with adding bandwidth. Viewers of the stream must also have adequate bandwidth through their Internet connection in order to receive the data. Streaming video also requires an additional step in data transmittal. Video data is encoded by webcaster or mediacaster software before it is relayed to the Internet. Streaming video can be seen in real time if conditions allow.  A typical photograph recapture rates are from 15 seconds to an hour (WebCam.com, 2004). The most important considerations for selecting a webcam are the output, available bandwidth, viewer bandwidth, and desired resolution.
 
Installation
 
Construction professionals have two choices for webcam installation: self-installation or a third party. A handful of national companies provide clients with turnkey webcam systems with installation included in the pricing (Appendix A). The service these companies provide is a user-friendly interface for viewing photographs or video presented on a secure website. The alternative to a third-party system is self-installation. Webcam location, enclosure, mounting hardware, and wire connections must be considered during the planning of the installation. Typical webcams marketed toward construction applications are manufactured with a waterproof enclosure. Several indoor/outdoor webcam manufacturers produce matching enclosures. One west coast contractor interviewed builds their own webcam boxes out of lumber and plexiglas. Depending on the type of camera, wire connections will vary. A camera equipped with robotic pan, tilt, and zoom capability requires a control wire, power source, and data cable (WebCamStore.com, 2004-1). The cabling also requires protection.  Hard piping is suggested.
 
Maintenance
 
Turnkey installers admit that condensation develops inside the enclosures. Blowers and thermostats have been added to high-end camera housings to mitigate this issue. The webcam itself requires no scheduled maintenance, but intermittent checks are recommended. Birds and insects build homes in the webcam housing and can damage wires and the camera as well as block the lens.
 
Hardware Requirements
 
The type of webcam and output dictate the hardware selection. If a PC, router, and server are on the jobsite, the webcam would connect to the onsite infrastructure. If the output is streaming video, sufficient broadband is required and a high-speed connection (T1, DSL, or cable) is warranted. Hardware includes power cable, data cable, and conduit. A network webcam can send data to computer hardware in a job trailer and transmit it offsite, or transmit directly from the camera to an ISP. One vendor interviewed transmits all clients’ pictures to data warehousing servers before directing it to a web server for viewing.
 
Security
 
The data provided by a webcam is often confidential to certain parties and must be treated as such. Software provided by manufacturers and after-market packages exists that allow password protection to private websites for viewing webcam output or for controlling the webcam itself. For example, a camera with pan, tilt, and zoom capabilities may have different password levels to allow certain users control of these features from a computer desktop.
 
 
Interviews
 
All interviews were conducted by telephone.  Each interviewee was informed of the scope of the study, and the intent to use information acquired during the interview.  A list of those interviews is shown in Appendix C.  Candidates selected for interviews were broadly defined as construction and webcam professionals. Employees of companies discovered through the literature search represent three-quarters of the interview pool. The remaining interviewees were located through personal contacts and information provided by those interviewed.  Construction personnel consisted of project managers from various trades, managers from different construction sectors, and contractors with interest in webcams.  Open-ended questions were not scripted but attempted to qualify characteristics of webcams from two perspectives: the provider and the end-user.  Manufacturers were asked to explain technical features of their products, and disclose necessary components for installing an operational system.  Manufacturers and vendors of after market products were asked to classify purchasers of equipment: owners, architects, engineers, general contractors, and/or subcontractors.  End-users were asked to disclose experiences with webcams: strengths, weaknesses, and suggestions for improvement.    
 
 
Findings
 
Interview results revealed found that webcam manufacturers agree there is not a dominant purchaser in the industry. Design professionals, owners, and contractors all use webcams. Each user has a different purpose. Design professionals and owners are primarily concerned with overall progress, and webcams allow them to view projects from the office. One Seattle, Washington, based contractor stated that a commercial client contractually requires webcams. While some may view webcams as a novelty, many contractors invest in webcams to facilitate project management activities, such as measuring worker productivity, estimating project completion progress, and monitoring what subcontractors and trades are currently on the jobsite.
 
Contractors interviewed communicated both positive and negative feedback regarding the presence of webcams on jobsites. Contractors realize that webcams contribute to day-to-day management, documentation, and safety. They also relieve offsite management personnel from routine site visits to verify progress. One manager of a southeast pre-cast concrete facility wants to use webcams to assess production rates of concrete pours. Another project executive in the electrical field desires a webcam on an upcoming healthcare project as a courtesy to the owner. One thirty-year veteran of heavy industrial work on the west coast expressed fears that webcams will produce two negative effects: 1) the technology will replace the need for management to inspect the job personally, 2) field managers might potentially resent the constant presence of cameras.
 
Many webcam manufacturers and retailers disclose prices and technical specifications on their corporate websites. Appendix A is a comparison matrix that summarizes the features of several construction webcams, including cost. Appendix B is a checklist of possible items needed and relative costs for self-installation.
 
 
Conclusion
 
Results from the literature review and the interviews reveal that construction professionals are aware of the use of webcams in the construction industry and that their use is growing. IMS Research foresees network camera sales tripling by 2008 (CNN.com, 2004). Several of the contractors interviewed are planning to install webcams on upcoming jobs. Costs vary from $500 to $6,000 depending on camera installer, output, and data transmission.
 
Given the growing popularity and current use of webcams in the construction industry, more research is needed to identify possible applications and improvement for webcams in construction. Professionals interviewed also identified a need for smaller and more mobile cameras. Webcam manufacturers should investigate end-user attitudes to identify and develop camera features sensitive to the needs of construction.
 
 
References
 
Brain, M. (2004). How webcams work [WWW document]. URL http://computer.howstuffworks.com/webcam.htm/printable
 
CNN.com (2004). Big brother is getting a whole lot of little siblings [WWW document]. URL http://www.cnn.com/2004/TECH/internet/06/07/broadband.cameras.reut
 
Gordon, K., & Reed, K. (2004, Nov 1). Go deep: underwater video camera housings. Digital Video Magazine, 24-28.
 
Oxblue.com (2004). System pricing [WWW document]. URL http://oxblue.com/pricing/oxblue_pricing_2004.pdf
 
Webcam coffee pot sold for nearly $5,000. (2001, August 14). USA Today.
 
Webcam.com (2004). Webcams for construction [WWW document]. URL http://webcam.com
 
WebCamStore.com (2004-1). Choosing a webcam solution [WWW document]. URL http://www.webcamstore.com/consumer/tutorial/choosing.php
 
WebCamStore.com (2004-2). Network cameras vs. streaming media [WWW document]. URL http://www.webcamstore.com/professional/tutorial/ntwkvsstream.php
 
 
Appendix A
 
Webcam Product Matrix
 
Model
(Manufacturer/Vendor)
Installation
Housing
Resolution
Output
Pan
Tilt
Zoom
Cost
Monthly Fee or Lease
Construction Cam (EarthCam)
Turnkey
Thermostat
704x576
Still, Stream
360°
± 116°
220x
$6,000
 
Construction Cam Lite (EarthCam)
Turnkey
Plastic Globe - Air Blower
704x480
Still
340°
± 10/90°
16x
$3,495
 
IK-WB11A (Toshiba)
Self-Install
Yes
1280x960
Stream
Yes
Yes
16x
$524
 
ORCA Pro III (CamVista)
Turnkey
Aluminum
704x576
Stream
360°
180°
22x
$5,000
 
ORCA Pro 211 (CamVista)
Turnkey
No
704x577
Still, Stream
No
No
n/a
$2,000
 
Axis 211 (Axis)
Self-Install
No
640x480
Still, Stream
No
No
18x
$799
 
Axis (Axis)
Self-Install
No
720x480
Still, Stream
Yes
Yes
12x
$1,999
 
VB-C50iR (Sony)
Self-Install
Sold Separately
640x480
Still, Stream
340°
± 10/90°
26x
$1,495
 
Cellular (OxBlue)
Turnkey
Yes
2048x1536
Still
No
No
Yes
$3,850
$495
Fee
Dial-up (OxBlue)
Turnkey
Yes
2048x1536
Still
No
No
Yes
$2,950
$495
Fee
Construction Guard I (Dotworkz)
Turnkey
Yes
704x576
Stream
Yes
Yes
Yes
$1,779
$72 Lease
Construction Guard III (Dotworkz)
Turnkey
Yes
704x576
Stream
Yes
Yes
Yes
$5,880
$120 Lease
 
 
Appendix B
 
Webcam System Costs
 
Item
Options
Comments
Cost
WebCam
See Appendix A
External
Requirements
Power Cable
Electrical Contractor
$30.00/100 ft.
Data Cable
Network or Electrical Contractor
$20.00/100 ft.
Control Cable
Network or Electrical Contractor
$20.00/100 ft.
Conduit
Electrical Contractor
$50.00/100 ft.
Mounting Hardware
Material to connect camera; cost vary by situation
$50 -$1,000
Housing
Required for outdoor use; housing can be purchased separately for cameras manufactured without one
$50-$800
Computer
Hardware
PC
Jobsite PC convenient for managing data; Internet entry portal for data; Provide data warehousing
$300-$3,000
Router
Direct data simultaneously to multiple locations
$300-$1,000
Webcaster
Need to produce Internet-compatible streaming video
$70-$500
Mediacaster
Need to produce Internet-compatible streaming video
$70-$500
Computer
Software
Viewer Interface
Pictures formatted for viewer; program capable of multiple users and passwords
$30-$1,500
Camera Control
Software controls camera capture rate and viewer interface
$25-$100
Maintenance
Periodic Inspection
Clean camera unit; confirm attachments are sound
 
 
 
Appendix C
 
Categorization of Interviewees
 
Category
Type
Interviewed
Webcam Experience
Intend to Use Webcam
End-User
General Contractor
22
12
6
Electrical Contractor
3
2
1
Concrete Contractor
2
1
1
Specialty Contractor
1
1
 
Owner
1
 
1
 
End-User Sub-Total
29
15
9
Provider
Camera Manufacturer
3
 
 
Vendor
3
 
 
Turnkey Installer
2
 
 
 
Provider Sub-Total
8
 
 
 
 
 
 
 
 
Total
37